Sports and Entertainment Marketing PDF, ePub eBook

Sports and Entertainment Marketing

File Name:Sports and Entertainment Marketing
Posted By:Ken Kaser,Dotty B. Oelkers
Published on 2015-01-01 by Cengage Learning
ISBN-10:1305445147
Status : AVAILABLE Last checked: 14 Minutes ago!
Ratting: 4.6 of 5 from 910 votes. Ready to download

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Book Summary

SPORTS AND ENTERTAINMENT MARKETING, 4E has expanded coverage, updated content, and exciting new features. Popular sports and entertainment topics continue to be the foundation for teaching marketing concepts. Throughout the text, each marketing function is highlighted with an icon to indicate how it is used in the marketing process. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

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